Dress appears amongst other iconic outfits in ‘passion for fashion’ auction to be hosted on the-saleroom.com

Princess Diana’s iconic sea-green sequined evening gown worn for the State visit to Austria in 1986 is set to sell at auction for an estimated £80,000-£100,000 on the-saleroom.com, the leading antiques online marketplace, on 14th June.

The dress formed part of a large group order from Catherine Walker about a month before the Princess' intended State visit to Austria. Diana had enormous faith in Catherine's taste and judgement, so much so that on this occasion she didn't even ask to see provisional sketches - just asked her to select and make the dresses on her behalf. The extremely glamorous, sparkling gown was the only totally sequined example to form part of the Princess' 1980s wardrobe. Diana wore it with a diamond and emerald choker necklace, which she had been given as a wedding present by H.M. The Queen Mother. She was photographed wearing the dress many times including to the Vienna Burgtheater in 1986, to a charity ball at Osterley House to raise funds for the British Paraplegic Society and to the 1993 film premiere of 'Biggles'.

Gemma Carver, Chief Marketing Officer of the-saleroom.com says: “With Diana still incredibly close to people’s hearts around the globe, this auction is a unique opportunity for people to watch a piece of history sell to the highest bidder on the-saleroom.com via live video footage. And if they have £100,000 or so to spare, to even bid on it from home. We are expecting huge interest in the sale with buyers from all over the world registering on the-saleroom.com to bid during the live auction.”

The auction, which is lead by renowned auctioneer, Kerry Taylor, has a number of iconic items from Royals, musicians and designers including:

Estimated: £10,000 £15,000

Estimated: £25,000- 35,000

Estimated £15,000- £25,000

For those prospective buyers who don’t have £100,000 to spend, there are hundreds of beautiful and more affordable pieces to buy at the-saleroom.com on 14th June, including a collection of classic Chanel leather quilted handbags and vintage haute couture.


Notes to Editors:

Kerry Taylor Auctions:

Kerry Taylor Auctions in London are hosting a photo call for 354 lots on sale including:

  • Two dresses worn by Princess Diana
  • Madonna's Jean Paul Gaultier gold lamé stage ensemble worn for her 'Blond Ambition' tour in 1990
  • Fashion from the collection of Björk

Date: Friday 3rd June 2016

Time: 10am

Location: Kerry Taylor Auctions, 249-253 Long Lane, London SE1 4PR

About thesaleroom.com:

thesaleroom.com is the UK’s number one marketplace for art and antiques auctions. It is wholly owned and operated by ATG Media – a global pioneer of auction portals and live and timed online auctions. the-saleroom.com, which this year celebrates 10 years streaming live auctions, works with Europe’s leading auction houses. In 2015, the site hosted more than 5,100 auctions for a wide range of auction houses and transacted £94m million in sales online. With more than 1m unique visitors per month and year-on-year visits growth of 80%, the-saleroom.com provides a seamless experience to bidders looking to browse, search and bid on fine art and antiques at a wide range of auctions.

About ATG Media: Founded it 1971, ATG Media’s websites allow bidders from around the world to browse fully illustrated sale catalogues and place bids over the internet in real time with live audio and video feeds delivering the auction room atmosphere. Bidders are also able to participate in timed, online-only auctions. In 2015, the sites sold 2m lots totalling in excess of £334m online.

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